Interest in Eco Friendly, sustainable packaging is on the rise as manufacturers and consumers are searching for new ways to become better stewards of the environment. Manufacturers are embracing green packaging in response to consumer demand for products featuring sustainable packaging. Many consumers now see Earth Friendly Packaging as a means of differentiation between similar brands. Savvy shoppers are looking to reduce household contributions to landfills, and as a result, they are rewarding manufacturers that demonstrate a commitment to sustainability.
Green packaging is also having a positive impact on sales revenue. In some parts of the retail world, going green can mean the difference between your products lingering on the shelf and getting added to the cart. Sustainable packaging is particularly popular with trendy retailers such as Trader Joe’s and Whole Foods. Read the rest of this entry »


